Automotive Sun Visor Market Research, 2033
The global automotive sun visor market size was valued at $7 billion in 2023, and is projected to reach $11.5 billion by 2033, growing at a CAGR of 5.3% from 2024 to 2033.
Report Key Highlighters:
- The automotive sun visor industry study covers 14 countries. The research includes regional and segment analysis of each country in terms of value ($million) for the projected period 2024-2033.
- The study integrated high-quality data, professional opinions and analysis, and critical independent perspectives. The research approach is intended to provide a balanced view of global markets and to assist stakeholders in making educated decisions in order to achieve their most ambitious growth objectives.
- Over 3,700 product literature, annual reports, industry statements, and other comparable materials from major industry participants were reviewed to gain a better understanding of the market.
- The automotive sun visor market share is highly fragmented, into several players including Piston Group, Gumotex, KASAI KOGYO CO., LTD., Marturfompak International, ContiTech AG, Rosco, Inc., Hansen International, Sun-N-Shade Sunvisors Pvt. Ltd., Grupo Antolin, and Daimay Automotive Interior Co.,Ltd. These companies have adopted strategies such as product launches, contracts, expansions, agreements, and others to improve their market positioning.
Automotive sun visors are interior panel, typically mounted above the windshield in a vehicle, they are designed to block excessive sunlight and reduce glare for the driver and front passenger. Automotive sun visors are usually manufactured from a combination of rigid materials such as plastic or fiberboard and are covered with fabric or vinyl for durability and aesthetics. Many sun visors also offers additional features, such as vanity mirrors, illuminated mirrors, ticket holders, and built-in extensions for enhanced sun-blocking coverage. Some modern sun visors also includes electronic components like LCD screens, augmented reality displays, or smart glass technology that can adjust transparency levels based on ambient light conditions.
The demand for automotive sun visors is growing due to increasing consumer focus on improving driving comfort and safety. Moreover, as road safety regulations are become stricter, manufacturers are enhancing sun visors with features such as anti-glare coatings, illuminated vanity mirrors, and smart glass technology. Additional, the growing vehicle production around the world, and rising disposable incomes among consumers, with the growing demand for personalized car interiors further contribute to the growth of automotive sun visors market.
Globally with the growing production and sales of automobiles is significantly fuelling the demand for automotive sun visors market. As vehicle ownership is growing, particularly in emerging countries, automakers are increasingly incorporating automotive sun visors in vehicles to enhance driver comfort and safety.
Moreover, modern consumers prefer premium and modern features in their vehicle, to cater to this demand automobile manufacturers are developing sun visors with features like illuminated vanity mirrors, touchscreen displays, and advanced shading. In addition, strict safety rules and increased awareness of glare-related accidents are pushing automakers to use high-quality sun visors that improve visibility and reduce driver fatigue.
For instance, according to a data from European Automobile Manufacturers Association in 2024, the global car sales reached around 74.6 million units, which is an 2.5% increase when compared to 2023. The association also stated that in 2024, the global car production reached to 75.5 million units. The growing car sales is due to rising consumer demand, increasing urbanization, improving economic activities, and growing disposable income especially in emerging markets. Additionally, technological advancements, and the expansion of electric vehicles segment further influence vehicle sales globally. Hence the growing production and sales of automobile will be a major growth driver for the automotive sun visor industry during the forecast period.
Key Developments
The leading companies are adopting strategies such as acquisition, agreement, expansion, partnership, contracts, and product launches to strengthen their market position.
- On September 2020, Grupo Antolin showcased retractable sun visors. The new retractable visors are hidden behind the headliner substrate and can be deployed manually or electrically. The company announced that the new visors smooth integration creates flowing lines and offers users a greater space as compared to traditional visors.
Segmental analysis
The global automotive sun visor market size is segmented into material type, vehicle type and region. On the basis of material type the market is analysed into fabric, vinyl and others. Based on vehicle type the global market is analysed into passenger vehicle and commercial vehicles. Region wise the market is analysed into North America, Europe, Asia-Pacific and LAMEA.
By Material
By material the automotive sun visor market is categorized into fabric, vinyl and others. The fabric segment dominated the automotive sun visor market in 2023 owing to their superior aesthetics, comfort, and durability when compared to traditional plastic sun visors. Moreover, as major automakers are focusing on enhancing vehicle interiors, fabric sun visors are extensively being used, especially in premium and mid-range vehicles. Additionally, fabric sun visors are more heat-resistant and less prone to warping or cracking in extreme temperatures and sunlight, making them ideal for regions with high heat exposure, such as the Middle East and parts of Asia-Pacific.
By Vehicle Type
By vehicle type the automotive sun visor market opportunity is segregated into passenger vehicle and commercial vehicle. The passenger vehicle segment dominated the global market share in 2023, owing to growing consumer expectations for comfort, safety, and technology. Moreover, modern car buyers are also demanding aesthetic and functional interiors, which is leading automakers to develop high-quality, premium sun visors with features such as illuminated vanity mirrors, auto-dimming visors, and touchscreen-integrated sunshades. Furthermore, there is growing demand for carbon fiber automotive sun visors in supercars and luxury vehicles as they are lightweight, rigid, and sleek aesthetics, making it a preferred material for automotive sun visors.
By Region
On the basis of region the automotive sun visor market trends is analyzed into North America, Europe, Asia-Pacific, and LAMEA. The Asia-Pacific segment accounted for a dominant market share in 2023, owing to increase spending power of consumers. For, instance as of 2023, approximately 42.6 million passenger cars were sold in the region, in China along around 26 million units, and in India nearly 4.1 million units were sold. Moreover, the luxury car segment in the region are also experiencing rapid sales growth. For instance, in 2024, Lamborghini reported new delivering 113 cars, which is a 10% increase compared to 2023. Moreover, Mercedes-Maybach experienced a 145% growth during the same period, and sold over 500 vehicles. This growing sales of automobiles is attributed to growing spending of younger population on high-end vehicles.‐‹ Thus, the growing sales of personal and luxury vehicles are the major factor which are influencing the growth of automotive sun visors.
Strengthening of regulatory standards
In recent years due to the strengthening of regulatory standards, the demand for automotive sun visors has increased significantly. Government and regulatory bodies around the world are implementing strategic measures to improve vehicle safety and driver visibility. Governments and regulatory bodies worldwide have implementing stricter guidelines to minimize road accidents caused by glare and poor visibility.
Moreover, major countries across the world have mandated new vehicles to have sun visors that meet specific quality, durability, and safety standards. These regulations ensure that sun visors effectively reduce sunlight glare, preventing distractions and enhancing driver focus.
Additionally, global vehicle safety organizations such as the National Highway Traffic Safety Administration (NHTSA) and the European New Car Assessment Programme (Euro NCAP) are also emphasizing on the importance of sun visors in improving driver vision in different lighting conditions. To meet these regulations, automobile companies are investing in advanced sun visor technologies, including anti-glare coatings, adjustable shading, and built-in electronic displays. As governments around the world continue to enforce strict vehicle safety laws and people become more aware of road safety, the demand for automotive sun visors will continue to grow.
Growing aftermarket demand
The demand for aftermarket automotive sun visors is growing significantly as vehicle owners are looking for replacements, upgrades, and customized options. Additionally, many car owners replace their sun visors due its regular wear and tear, discoloration, or damage caused by prolonged exposure to sunlight. Additionally, aging vehicles often require new sun visors to maintain interior aesthetics and functionality.
Alongside replacement, consumers are increasingly seeking aftermarket sun visors with enhanced features, such as UV protection, built-in vanity mirrors, touchscreen displays, and anti-glare coatings. The rise in customization trends has also contributed to the demand for aftermarket sun visors with different colours, materials, and designs that match personal preferences and vehicle interiors.
Likewise, growing awareness on road safety is pushing vehicle owners to invest in high-quality sun visors that reduces glare and improve visibility. Furthermore, with the expansion of online automotive parts marketplaces and easy availability of aftermarket sun visors through e-commerce platforms have further fueled the sales. Thus, with increasing consumer interest in vehicle personalization and comfort, and increased aftermarket demand will continue to drive the market of automotive sun visors during the forecast period.
Key Benefits For Stakeholders
- This report provides a quantitative analysis of the automotive sun visor market growth, segments, current trends, estimations, and dynamics of the automotive sun visor market analysis from 2023 to 2033 to identify the prevailing market opportunities.
- The market research is offered along with information related to automotive sun visor market forecast, key drivers, restraints, and opportunities.
- Porter's five forces analysis highlights the potency of buyers and suppliers to enable stakeholders make profit-oriented business decisions and strengthen their supplier-buyer network.
- In-depth analysis of the market segmentation assists to determine the prevailing market opportunities.
- Major countries in each region are mapped according to their revenue contribution to the global market.
- Market player positioning facilitates benchmarking and provides a clear understanding of the present position of the market players.
- The report includes the analysis of the regional as well as automotive sun visor market demand, key players, market segments, application areas, and market growth strategies.
Automotive Sun Visor Market Report Highlights
| Aspects | Details |
 Market Size By 2033 | USD 11.5 billion |
 Growth Rate | CAGR of 5.3% |
 Forecast period | 2023 - 2033 |
 Report Pages | 280 |
 By Material |
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 By Vehicle Type |
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 By Region |
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 Key Market Players | Sun-N-Shade Sunvisors Pvt. Ltd., Rosco, Inc., Martur Fompak International, Hansen International, Daimay Automotive Interior Co.,Ltd, Grupo Antolin, GUMOTEX, PISTON GROUP, KASAI KOGYO CO., LTD., ContiTech AG |
The integration of lightweight materials in the manufacturing of sun visors are the upcoming trends in the automotive sun visor industry.
The fabric segment is the leading segment of the automotive sun visor market.
Asia-Pacific is the largest regional market for automotive sun visors market.
The automotive sun visor market was valued at $6,971.6 million in 2023 and is estimated to reach $11,507.8 million by 2033, exhibiting a CAGR of 5.3% from 2024 to 2033.
Piston Group, Gumotex, KASAI KOGYO CO., LTD., Marturfompak International, ContiTech AG, Rosco, Inc. are some of the major companies operating in the market.
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